Protect Your Business With Amazon’s Brand Registration Program

When acquiring physical property, a workplace or a warehouse demands quick registration to call the space yours and function under authorised registration. But what if you come to know that someone is trying to acquire your intellectual property (IP)? This is possible with advanced tools and people with massive knowledge who may try to intrude on your IP. To protect this, brand registry is important.

What Is Brand Registry?

Also known as Amazon brand registry, this incentive is to help protect the virtual boundaries by regulating the intellectual property (IP) to manage your business’s listing and improve the business, irrespective of whether you sell on Amazon store or not. The brand registration process unlocks major tools curated to help differentiate your brand and protect its identity. This may include automated protection and powerful search tools that help find and report any violations. In fact, more than 500,000 brands are already registered here because of their protection against several threats.

What Are The Possible Threats Saved By The Brand Registry?

These are some of the possible threats that can hamper your brand image online. However, brand registry with Amazon helps to fight it in the following ways.

Protects Your Trademark:

Trademarks are the unique brand identification that are totally yours. Here, trademark infringement can occur with unauthorised parties by using your name, logos, and other protected elements. Here, the brand registry helps protect the brand in the following ways:

Early Red Flag Detection:These red flags are prompt alerts providing signals for potential infringements for quick intervention before the brand experiences any possible damage.
Active Monitoring Of Trademark:There can be several online ideas that violate a brand’s trademark. To this, the platforms can scan listings of potential trademark violations or unauthorised uses of trademarks.
Enforcement Power: Brand registry helps report the trademark violations that are detected in the expedition process of removing infringing listings and protecting intellectual property.

Defending Against Brand Hijacking:

Creating fake websites or social media accounts or impersonating your brand are some of the ways of brand hijacking. These fake scenarios are created to mislead people and damage the reputation of the brand, at last leading to fraudulent activities. Here, brand registry helps by:

Reporting And Account Removal:

The brand registry platforms offer tools for reporting hijacked accounts, that can lead to faster takedowns and limit the reach of those who want to impersonate.

Enhanced Visibility:

Brand registry gives you control on the brand’s online presence through which you can find out any hijackers or potential mishaps.

Customer Trust Reinforcement:

You can detect the hijackers, build customer satisfaction and confidence and maintain the authenticity of brand interaction by actively managing this online presence.

Which Features Do You Get In Amazon Brand Registry?

With the brand registry program you get to experience these 3 features:

Secure Your Brand

With the brand registration process, you can safeguard your IP with powerful tools. These tools also help with automatically blocking violations before it hampers your brand and customers.

Improve Customer Experience

To let your customers see accurate information you can manage both photos and contents on the detail pages. This page helps to give more detailed information. To protect this, Amazon’s brand registry also provides automated protections and machine learning to generate more accurate information.

Monitor Your Progress

Keep a real-time eye on the brand’s protection with making efforts from both Amazon and your side. This can be done with real-time information from the stores. This real-time update helps to monitor the status and impact of infringement notices that you must have submitted.

What Are The Incentives For Registering Through Amazon Brand Registry?

Brand registry with Amazon is like opening doors to export with much ease, and with more incentives. Here are some of the incentives that Amazon Brand Registry offers.

5% Bonus On For Your First $1m In Branded Sales

Reaching the first Million $ within this time period comes with an added incentive of 5% bonus. To avail this, the business must complete Amazon Brand Registry and be recognised as a brand owner within 6 months after listing the first buyable ASIN. Next you should enroll products on Vine within 90 days of being a brand owner through Amazon.

Incentive On Vine- $200 Credit

Get $200 credit for being identified as a brand owner within 6 months and listing your products on Vine within 90 days of being recognised as a brand owner on Amazon.

Brand Registry Incentive With Amazon Perfect Launch Program

With Amazon’s Perfect Launch Program, the business owner gets the incentives for 10% back on the first $50K branded sale followed by 5% through the first year till the target for $1M is reached.

Vine Incentive With Amazon Perfect Launch Program

With Vine, the business gets a credit of $200, after the brand is enrolled within 6 months of listing the eligible products, after enrolling on Vine within 90 days. The credit is valid for 90 days after enrolling on the brand registry.

Well, to avail the incentives with Amazon Perfect Launch Program you first need to know what is the Amazon Perfect Launch Program. Here are the details.

What Is The Amazon Perfect Launch Program?

Every business owner looks for speed and more opportunity to leverage their business. Understanding this, the Amazon Global Selling platform has curated the Perfect Launch Program to build more business within the peak time duration of 90 days. The program helps to

Establish marketing and build strategies accordingly
Order fulfillment
Set pricing
Leverage the performance with other practices beyond registration

For this, the Amazon Perfect Launch program involves a set of 5 programs for a significant launch. This includes:

Brand registry
A+ content
Amazon’s fulfilment
Automated pricing
Advertising

These steps will help in generating sales faster.

Focusing on brand registry through the Perfect Launch Program, businesses get to unlock a hub of tools curated to protect and distinguish your brand with powerful search tools to spot and report violations, including automated protection.

This helps the business to grow faster overseas, along with maintaining the brand identity and protecting it from threats. With this, you can be sure of the perfect launch, even though you are sitting in one country and operating the business in another one. Try the digital world, it is all set to take you to heights.

Protect Your Business With Amazon’s Brand Registration Program

Real Name
Nick Name
Profession

Protect Your Personal Life

Date of Birth
Age
Sun Sign
Birth Place
Religion
Caste/Ethnicity
Nationality
Hometown
School
College
Education
Debut